onsite

Connect with athletes as they shop, plan, and get inspired across DICKS.com and the DICK’S app. From search results to category pages to emails and beyond, we tailor messaging to match moments and mindsets, helping your brand guide the athlete’s path to purchase with relevance and intent.

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HIGH-TRAFFIC. HIGH-INTENT. HIGH-IMPACT.

78M+

AVERAGE Monthly
SITE AND APP VISITS

High quality traffic on our exclusive digital turf ensures your brand stands out to millions of visitors every month.

2B+

ANNUAL ENGAGEMENTS WITH DICK’S-OWNED CHANNELS

Our athletes engage with us at every step of their journey. We’ll help you meet them in the moments that matter.

40+

DIGITAL
AD UNITS

Dynamic placements across our site and app let your brand own the athlete journey from browse to buy.

OWN THE DIGITAL SPACES ATHLETES TRUST MOST

A woman in a red sweatshirt looking at her phone, walking on an urban street with brick buildings and street signs.

GUIDE ATHLETES FROM CLICK TO CART, SEAMLESSLY.

Our onsite placements turn browsing into buying. They’re high-impact, data-driven and designed to keep your brand in front of athletes every step of the way.

A black X above a white circle with a black outline, on a black background.

SUPPORTED CHANNELS:

Person browsing online sports equipment store on smartphone, looking at hockey sticks.
Icon of a megaphone

Sponsored
Product Ads

Laptop displaying an online sportswear store with Adidas shoes, apparel, and accessories.
Icon of a computer monitor displaying a play button, representing a video or media player.

Display

Person holding a smartphone displaying a Dick's Sporting Goods app with an Air Jordan Retro sneaker promotion.
Simple line drawing of an envelope or letter.

email

MEASURE WHAT MATTERS

FULL-FUNNEL PERFORMANCE BACKED BY PROOF,

NOT PROXIES.

From first impression to final purchase, we track every touchpoint with closed-loop measurement to show your media’s true impact. No black boxes. No guesswork. Just transparent, verifiable results you can trust.

Three female softball players celebrating and smiling on the field, wearing black and red uniforms with "Valley" written on them, and helmets.

YOUR LEGACY STARTS HERE.

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